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Marketing insights, trends and some of our very own stories and case studies.
Push It: Why Marketing & Communications Becomes More Important Than Ever During A Global Pandemic
If the crisis does not kill your business, then a failure to communicate through it will. 2020 has certainly been a substantial test for that hypothesis. Working with businesses and brands across a range of industries in 2020 has undoubtedly highlighted that...
CASE STUDY: Maximising Your Video Content
For a lot of people, video is king when it comes to content marketing. And for good reason. The numbers don’t lie and when it comes to engagement, Limelight’s State of Online Video report from 2019 reported that internet users spend six hours and 48 minutes watching...
Content Hype Presents: Building Your Content Bank
This week, Content Hype director Matthew Galea was invited to present at a BNI CBD meeting on the topic of "Building Your Content Bank". The presentation has been converted into a webpage you can view online, complete with source material! The presentation covered...
Pivot Point | Episode 5 | Tick Box Conveyancing
The coronavirus (COVID-19) outbreak has been a transformative economic event. For some businesses, it has been catastrophic. For others, it has just been another proving ground for excellence. Tick Box Conveyancing falls firmly into the latter category, maintaining an...
Pivot Point | Episode 4 | Morc Interiors
The property industry has been amongst the hardest hit by the COVID-19 outbreak and the restrictions that have followed. But that hasn’t stopped Morc Interiors director Keith Chen from finding new and innovative ways to stay top of mind with his audience and pivot his...
Pivot Point | Episode 3 | Zecco
Zhi Goh’s property cleaning business, Zecco, may have taken a hit as a result of the COVID-19 outbreak, but he’s finding new ways to pivot his business and create opportunities that will feed his business when normality returns. Through a combination of providing new...
Pivot Point: Episode 2 with Gary Wagner from Recalibrate
There’s no denying that the fitness and personal training industries have been among the hardest hit in the face of the Coronavirus outbreak. An industry and profession that thrives on the physical space, the social restrictions in place have caused business owners in...
Pivot Point: An interview with Kazween Boiko from Marker Realty
Pivot Point: A discussion about how businesses continue to operate amidst a pandemic lock-down. Introducing: Pivot Point Pivot Point is a new video series Content Hype director Matthew Galea has been working on which sees him chat to business owners about how their...
Three simple marketing things you can do during a Coronavirus lockdown
There’s no doubt that a lot of business are hurting at the moment. The flow-on effects from the coronavirus outbreak will keep people at home and away from local businesses. But whilst we are in an undoubted state of disruption, we’re also in a time where the...
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