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Marketing insights, trends and some of our very own stories and case studies.
Struggling to Commit? Here’s How a Podcast Studio Hire Can Keep You Consistent
Launching a podcast is an exciting venture, but it comes with its own set of challenges—especially when it comes to maintaining consistency. Consistency is key to building a loyal audience and growing your show, yet it’s one of the most common hurdles new podcasters...
Humanising AI Content: Cost vs SEO for Business Owners
In the digital world, AI content is everywhere. As a content marketer, I’ve seen it rise in our industry. While it has many benefits, it also brings unique challenges for business owners and marketing agencies. Let’s look at how to strike the right balance between AI...
What Does Content Marketing Do?
As a content marketing agency Essendon, we’ve seen firsthand how powerful content marketing can be. Content marketing isn’t just about creating content; it’s about crafting the right message to reach your audience
What is Podcasting and How Does it Work?
Podcasting is a way of getting audio content online so you can stream or download episodes to your device. It’s a popular way of sharing information, stories and entertainment on all sorts of topics. Podcasts are great for listening while you’re multitasking, like...
A Guide to Creating a Consistent Brand Voice
Having a strong and consistent brand voice is key to any business building trust, recognition and connection with its audience. Your brand voice is more than just your words; it’s your company’s personality and values. It’s how you tell your story and plays a huge...
Social Media Strategies for Sporting Clubs
In this digital age, social media is necessary for sporting clubs to engage with their community, increase attendance and attract sponsorships. For clubs like Green Gully Soccer Club and Essendon Royals Soccer Club, a social media strategy has been key to increasing...
2024 Content Marketing Trends to Watch
Content marketing is moving fast, and 2024 will bring some new trends that will change the way we connect with our audiences. As marketers try to cut through the noise and deliver content that matters, we must be ahead of the game. Here’s what’s defining the content...
Why Every Business Should Start a Podcast: Benefits and Tips
Podcasting is becoming a channel businesses use to reach their audience and grow their brand authority. Content Hype has a podcast studio in Moonee Valley that can help local businesses become super powerful through podcasting. Here’s why and how you should start one...
Copywriter Tips on Benefit-focused Copywriting
In the crowded marketplace of 2024, distinguishing your brand requires more than just listing features. It's about highlighting the benefits and outcomes your products or services deliver. This approach resonates more with customers and builds stronger connections and...
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